The Earth Overshoot Day indicates the day when humanity’s demand for ecological resources and services in a given year exceeds what Earth can regenerate in that period. In 2020, due to the lockdowns, this overshoot marks 22 August, while last year was 19th July. Scary, right?
Since the ’70s, millions…
As part of our Master program, my ESCP fellow mates and I worked as consultants for the best branding agency worldwide, Landor. Our final goal was finding solutions aimed at breaking the e-commerce waste cycle; in order to do so, we did primary and secondary research and used multiple marketing…
How did luxury fashion and the gaming industry merge?
If you are interested in digital fashion, in this article we explore the gaming and e-sports industry and how it brings value to luxury fashion brands.
I am very proud to share the article that I wrote for ESCP Business School Creativity Marketing Centre.
Read my article: